Come and browse our latest releases, including:

• CUDA Application Design and Development (Farber)
• GPU Computing Gems, Emerald Edition (Hwu, editor in chief)
• GPU Computing Gems, Jade Edition (Hwu, editor in chief)
• Computers as Components, 3rd Edition (Wolf)
• Computer Architecture, 5th Edition (Hennessy & Patterson)
• Computer Organization and Design, 4th Revised Edition (Patterson & Hennessy)
• Modern Embedded Computing (Barry & Crowley)
• Distributed and Cloud Computing (Hwang, Fox, Dongarra)
• Heterogeneous Computing with OpenCL (Gaster, Howes, Kaeli, Mistry, Schaa)

Editors will be on hand to answer your questions and discuss publishing opportunities with Morgan Kaufmann.

For more information about the conference, go to GTC 2012.
Event
GPU Technology Conference

Conference Dates
May 12-18, 2012

Exhibit Dates
May 15-17, 2012

Location
San Jose McEnery
Convention Center
San Jose, CA

Attending

• Todd Green
• Nate McFadden

Morgan Kaufmann is excited to announce the forthcoming publication of Programming Massively Parallel Processors, 2nd Edition by David Kirk and Wen-mei Hwu. The 500-page textbook is due in December 2012.

About the Book

This new edition of the best-selling Programming Massively Parallel Processors: A Hands-on Approach has been thoroughly updated with new and updated content on parallel computing techniques and technologies. Now double the size of the first edition, this textbook is designed as a general introduction to parallel computing. It shows how professionals and students alike can utilize “computational thinking,” a valuable approach for parallelizing and optimizing applications, for significant performance improvements. Kirk and Hwu’s concise, intuitive, practical approach is based on years of road-testing in their own parallel computing courses.

Chapters Added to this Second Edition

• Coverage of several parallel patterns, which are the basis of many parallel algorithms that appear in parallel applications.
• CUDA Fortran, a programming interface to the CUDA architecture, including multiple examples illustrating CUDA Fortran programming.
• OpenACC for parallel programmers familiar with CUDA C introduces this new interface for parallel computing designed to simplify parallel programming.
• How to leverage the Thrust parallel template library to implement high-performance applications with minimal programming effort.
• The new programming features of Kepler, NVIDIA’s new high-performing, power-efficient GPU architecture.

Other Features

• Describes computational thinking techniques that will enable you to think about problems in ways that are amenable to high-performance and numerical stability with parallel computing.
• Includes more computer architecture background sidebars that make the programming and performance techniques more accessible to readers without an architecture background.
• Case Studies demonstrate the development process, which begins with computational thinking and ends with effective and efficient parallel programs.
• Shows you how to achieve both high performance and good software maintainability using the CUDA programming model as well as OpenCL  and OpenACC

Who Should Read This Book

Advanced students, software engineers, programmers, hardware engineers

Table of Contents includes:

1. Introduction
2. History of GPU Computing
3. Introduction to CUDA C*
4. CUDA Data Parallelism Model*
5. CUDA Memories
6. Performance Considerations
7. Floating Point Considerations*
8. Parallel Pattern: Convolutions*
9. Parallel Pattern: Prefix Sum*
10. Parallelism Pattern: Sparse Matrix Computation*
11. Application Case Study: Advanced MRI Reconstruction
12. Application Case Study: Molecular Visualization and Analysis
13. Parallel Programming and Computational Thinking
14. An Introduction to OpenCL
15. Parallel Programming with OpenACC*
16. Thrust: A Productivity Oriented Library for CUDA*
17. CUDA Fortran*
18. NVIDIA’s Kepler*
19. Conclusions and Future Outlook

* indicates new or significantly revised chapters

ISBN: 9780124159921| Return to this page in Fall 2012 for ordering information

“The entrance of an x86-based many-core design into the HPC leadership class marketplace raises a key question: Will the Intel Knights Corner chips compete as co-processors that accelerate application performance like GPUs do, or will they provide a “compile and run” alternative where the MIC device behaves like a stand-alone many-core Linux system?”

Read more at DDJ. And don’t miss Rob’s book, available from Elsevier or your favorite bookseller! ]]> http://mkp.com/news/rob-farber-compares-mic-kepler-at-ddj-com/feed 0 http://mkp.com/events/learn-about-hadoop-and-big-data-in-nyc http://mkp.com/events/learn-about-hadoop-and-big-data-in-nyc#comments Fri, 23 Mar 2012 16:42:01 +0000 [MK] Todd http://mkp.com/?p=4349 Read the Rest...]]> Morgan Kaufmann is pleased to sponsor two events in New York City for those who want to learn more about Hadoop, Big Data, and Finance:

Hadoop in Finance Day

Hadoop is already finding wide application in financial services; a trend that looks set to expand considerably in the coming years. Data in finance is growing quickly, driven by a number of factors from increased trading volume to new and far-reaching regulatory mandates. Putting ‘big compute’ in the form of GPUs alongside the data across a cluster offers the prospects of some interesting performance gains.

Spend the day with speakers from key industry players and learn more!

Details at: www.HadoopInFinance.com

HPC & GPU Supercomputing Group of New York

After Hadoop in Finance Day, stay for the special “Hadoop+GPU” themed meeting of the HPC & GPU Supercomputing Group of New York, starting at 6pm.

Register your interest at: http://www.meetup.com/HPC-GPU-Supercomputing-Group-of-New-York/events/47955552/

  Event
Hadoop in Finance Day
Monday March 26, 2012
8am to 6pm

Location
Microsoft
1290 Avenue of the Americas, 6th Floor
New York City

Event
HPC & GPU Supercomputing Group of New York
Monday March 26, 2012
Starting at 6pm

Location
Microsoft
1290 Avenue of the Americas, 6th Floor
New York City ]]> http://mkp.com/events/learn-about-hadoop-and-big-data-in-nyc/feed 0 http://mkp.com/events/conference-news/morgan-kaufmann-at-chi-2012 http://mkp.com/events/conference-news/morgan-kaufmann-at-chi-2012#comments Thu, 22 Mar 2012 13:39:46 +0000 [MK] Sloane http://mkp.com/?p=4337 Read the Rest...]]> Visit the MK Booth at CHI 2012!
We will be located on the exhibit floor, at booth 35.
Austin, TX- May 5-10, 2012. Come and browse our latest books, including:

• Sketching User Experiences: The Workbook (Greenberg and Buxton)
• The UX Book  (Hartson)
• Content Strategy at Work (Bloomstein)
• It’s Our Research (Tomer Sharon)
• Quantifying the User Experience (Sauro)
• Grounded Innovation (Holmquist)

Editors and sales staff will be on hand to answer your questions and take your order.

For more information about the conference, go to CHI 2012.   Event
ACM SIGCHI Conference on Human Factors in Computing Systems Dates:
May 5 – 10, 2012

Location:
Austin, TXAttending

• Meg Dunkerley

Quantifying the User Experience: Practical Statistics for User Research by Jeff Sauro and James Lewis just published! It’s now available for purchase and should ship right away. The full Table of Contents is listed below.

Dedication
Acknowledgements
About the Authors
Chapter 1: Introduction and How to Use This Book
Chapter 2: Quantifying User Research
Chapter 3: How Precise Are Our Estimates? Confidence Intervals
Chapter 4: Did We Meet or Exceed Our Goal?
Chapter 5: Is There a Statistical Difference between Designs?
Chapter 6: What Sample Sizes Do We Need? Part 1: Summative Studies
Chapter 7: What Sample Sizes Do We Need? Part 2: Formative Studies
Chapter 8: Standard Usability Questionnaires
Chapter 9: Six Enduring Controversies in Measurement and Statistics
Chapter 10: Wrapping Up

ISBN: 9780123849687 | View in bookstore

Buy it on Amazon

Come and browse our latest textbooks, including:

• Computer Architecture, 5th Edition (Hennessy & Patterson)
• Computer Organization and Design, 4th Revised Edition (Patterson & Hennessy)
• Computer Networks, 5th Edition (Peterson & Davie)
• Data Mining, 3rd Edition (Han)
• Modern Embedded Computing (Barry & Crowley)
• The UX Book (Hartson)
• Distributed and Cloud Computing (Hwang, Fox, Dongarra)
• Heterogeneous Computing with OpenCL (Gaster, Howes, Kaeli, Mistry, Schaa)
• Heuristic Search (Edelkamp)

Editors and sales staff will be on hand to answer your questions and approve desk copy requests for course consideration.

For more information about the conference, go to SIGCSE 2012.
Event
ACM Special Interest Group on Computer Science Education

Conference Dates:
Feb 29 – Mar 3, 2012
Exhibit Dates:
Mar 1 – 3, 2012

Location
Raleigh Convention Center
Raleigh, NC

Attending

• Todd Green
• Nate McFadden
• Steven Elliot
• Amy Langlais

Features:

Part 1 – Introduction
Chapter 1 – Raster Images
Chapter 2 – Quantization
Chapter 3 – Brightness Contrast Controls
Chapter 4 – Raster Images in Computing
Chapter 5 – Raster Scanning
Chapter 6 – Image Structure
Chapter 7 – Resolution
Chapter 8 – Constant Luminance
Chapter 9 – Rendering Intent
Chapter 10 – Introduction to Luma Chroma
Chapter 11 – Introduction to Component SDTV
Chapter 12 – Introduction to Composite NTSC PAL
Chapter 13 – Introduction to HDTV
Chapter 14 – Introduction to Compression
Chapter 15 – Digital Video Interfaces
Part 2 – Principles
Chapter 16 – Filtering and Sampling
Chapter 17 – Resampling, Interpolation, and decimation
Chapter 18 – Image Digitization and Reconstruction
Chapter 19 – Perception and Visual Acuity
Chapter 20 – Luminance and Lightness
Chapter 21 – The CIE System of Colorimetry
Chapter 22 – Color Science for Video
Chapter 23 – Gamma
Chapter 24 – Luma and Color Differences
Chapter 25 – Component Video Color Coding for SDTV
Chapter 26 – Component Video Color Coding for HDTV
Chapter 27 – NTSC PAL Chroma Modulation
Chapter 28 – NTSC PAL Frequency Interleaving
Chapter 29 – NTSC Y’IQ System
Chapter 30 – Frame, Field, Line, and Sample Rates
Chapter 31 – Timecode
Chapter 32 – Video Signal Structure
Chapter 33 – Digital Sync., TRS, Ancillary Data, and Interface
Chapter 34 – Analog SDTV Sync, Genlock, and Interface

ISBN: 9780123919267 | View in bookstore

Buy it on Amazon

About the Book

Information Visualization, 3rd Edition is a comprehensive guide to what the science of human perception tells us about how we should display information.

The human brain is a super-computer for finding patterns in information. Our understanding of visual data and visual information is greatly enhanced or impeded by the way information is presented. It is essential that visual data be designed in such a way that key information and important patterns will stand out. It is only by understanding how perception works that the best visualizations can be created.

Colin Ware outlines the key principles for a wide range of applications and designs, providing designers with the tools to create visualizations of improved clarity, utility and persuasiveness. The book continues to be the key resource for practical design guidelines, based on perception, which can be applied by practitioners, students and researchers alike.

Key Features

• Complete update of the recognized source in industry, research, and academic for applicable guidance on information visualizing.
• Includes the latest research and state of the art information on multimedia presentation.
• More than 160 explicit design guidelines based on vision science.
• A new final chapter that explains the process of visual thinking and how visualizations help us to think about problems.
• Packed with over 400 informative full color illustrations, which are key to understanding of the subject.

Who Should Read This Book

Professionals in user interface/user interaction design; computer graphics, including those who are the techie type as well as those who are graphics designers; financial analysts; research scientists and engineers; data miners; and managers faced with information-intensive challenges

Table of Contents

Chapter 1. Foundations for an Applied Science of Data Visualization

Chapter 2. The Environment, Optics, Resolution, and the Display

Chapter 3. Lightness, Brightness, Contrast and Constancy

Chapter 4. Color

Chapter 5. Visual Salience and Finding Information

Chapter 6. Static and Moving Patterns

Chapter 7. Space Perception

Chapter 8. Visual Objects and Data Objects

Chapter 9. Images, Narrative, and Gestures for Explanation

Chapter 10. Interacting with Visualizations

Chapter 11. Visual Thinking Processes

Deriving Design From Content at MOO

“They could be updated, moved around . . . you could pull out a specific card and stick it on your monitor. The brand guidelines were very much meant to be used—and they were meant for the whole company.” 1 That’s how Denise Wilton, the former creative director of MOO and moo.com, described the editorial and visual brand guidelines she developed for MOO, the charismatic custom printing company based in the UK.

Is there a place for high-quality paper stock and inexpensive, extremely small print runs in the $100 billion global print industry? As the custom printing industry has commoditized low cost, low-volume solutions—100 business cards for less than $50? No problem!—MOO stands out for its cheeky, can-do value proposition. How? While its products offer value with fairly quick turnaround, they’re often not the cheapest or fastest solution for the target audience, many of whom are freelancers who demand quick turnaround. Instead, MOO maintains its brand through peerless consistency and builds an enthusiastic following by ensuring the brand comes through in every touchpoint and interaction:

■ Category nomenclature
■ Gallery of audience submissions
■ Calls to action
■ Error messages, 404 -page design, and metacontent
■ Confirmation emails
■ Product packaging design, inserts, and promo codes
■ Tweets from @overheardatMOO

Spanning verbal and visual style and tone, those are just a sample of MOO’s touchpoints.

Call it loyalty, call it love, but many of MOO’s customers greet even the most mundane interactions, like confirmation emails, with glee, forwarding them to friends and tweeting out quotes. Naturally, this free advertising only further bolsters the brand and company. Printing millions of cards every month and shipping to customers in more than 180 countries, MOO soon noticed more than half its customers lived across the pond. MOO responded by opening a US production facility in 2009 to meet the volume of orders coming from the US. The headquarters remain in London, and the voice remains distinctly British.

Brand loyalists are “in” on maintaining the magic of MOO. What’s the secret? They engage with a brand that never breaks character—ever. This all comes down to how the content and visual design (along with interaction affordances and features) all work together to maintain a cohesive voice and consistently manifest the same communication goals, or message architecture.

A message architecture is a hierarchy of communication goals; as a hierarchy, they’re attributes that appear in order of priority, typically in an outline. I usually focus on establishing three to five main communication goals, or big buckets of terms, and define them in as much detail as is necessary for the team that will use the document. In this chapter, we’ll discuss how visual designers and content strategists (and, later, copywriters) can apply a message architecture to develop a cohesive, consistent user experience.

Read more
ISBN:9780123919229
View in bookstore
(powered by Elsevier) ]]> http://mkp.com/free-content/embracing-reality-incorporating-content-strategy-into-project-management-and-information-architecture-from-content-strategy-at-work/feed 2